TikTok Launches Marketing Partner Program to Expand its Advertising Potential

TikTok has launched a new Marketing Partner Program, which is the platform’s latest element in its push to expand its advertising potential, and maximize the opportunity for brands. As per TikTok: “We’re building new opportunities for marketers to be creative storytellers and meaningfully engage with the TikTok community [and] we’re thrilled to collaborate with some of the most…