Given the current state of the world, Christmas feels a very long way off. But we’re now officially into the second half of the year, and that means that it’s time for brands to consider their holiday marketing campaigns, in order to ensure that they have everything in place ahead of time to maximize their…
Are you ready for the next stage of the Stories takeover in your Instagram app? Back in May, we reported that Instagram was testing a new double-story Stories feed with some users. Now, Instagram has confirmed that it’s also testing this somewhat intimidating full-screen Stories display: As you can see in these screenshots, posted by AdWeek marketing…
Facebook-owned messaging giant WhatsApp has released some new, interactive features, including animated stickers, new dark mode options, QR codes, and more. First off, after they were spotted in testing in the latest beta version of the app, WhatsApp has now announced animated stickers in chats. The stickers provide another way to engage within WhatsApp threads –…
With Facebook and Instagram Shops on the way, Facebook has this week added some handy new Custom Audience creation options to align with increasing eCommerce activity. As you can see in this screenshot, posted by Michael Vittori (and shared by social media expert Matt Navarra), now, in your Custom Audience options through Facebook Ads Manager, there’s a new…
With over 400 advertisers set to pause their Facebook ad spend from today as part of the expanding #StopHateforProfit campaign, The Social Network has made efforts on various fronts to address concerns around its policies regarding hate speech – and in particular, its decision to leave aggressive, threatening comments from US President Donald Trump upon…
Back in April, The Information reported that YouTube was working on a new, TikTok-like, short-form video option that would live within YouTube, providing a new way for YouTubers to tap into the rising, 15-second clip trend. Now, YouTube has released more information on the coming function. As reported by TechCrunch, YouTube has shared some new details on the…
Google will enable more businesses to facilitate direct messaging from customers via maps and search listings, with a new expansion of its business message tools. As explained by Google: “Today we’re expanding Business Messages in Maps and Search to support all kinds of businesses, and giving them the ability to integrate Business Messages directly with their customer service platforms….
With more people relying on Facebook for news content, The Social Network has also become a key source of debate and discussion around such, and that, unfortunately, also includes the spread of misinformation and/or skewed framing of events in order to further political agendas. Part of this comes via blatant misinformation being circulated – both on Facebook and…
YouTube is working on a new video analytics display that is designed to help creators better understands where their views are coming from, and how they can maximize each video’s performance. As explained by YouTube Creator Insider Conor Kavanagh: “This is a new analytics video overview that has smarter explanations about how your video is…
TikTok has said that it will remove a feature that reads data from the clipboard on user devices as they use TikTok after a recent iOS update exposed the practice. Jeremy Burge of Emojipedia posted this example of the process on Twitter: “Okay, so TikTok is grabbing the contents of my clipboard every 1-3 keystrokes. iOS 14 is…