Facebook’s ‘Summer of Support’ business training and insights program is entering its final weeks, and this week’s sessions cover a range of helpful elements for businesses, including Facebook’s evolving eCommerce options, how to utilize the Facebook Pixel for data tracking, creating better videos ads, and more. Here’s what’s on the agenda this week: Moving Forward – Join … Read more
New LinkedIn CEO Ryan Roslansky has come in at a tough time for the company, and after just two months in the top job, he’s been forced to announce significant lay-offs at the professional social network due to the ongoing impacts of COVID-19. As explained by Roslansky: “To continue adapting and accelerating the company as we have been, we … Read more
As Twitter works to improve its approach to hate speech, the platform has today announced a new crackdown on right-wing conspiracy group ‘QAnon’. In addition, Twitter says that it will: “Permanently suspend accounts Tweeting about these topics that we know are engaged in violations of our multi-account policy, coordinating abuse around individual victims, or are attempting to … Read more
In another concerning sign for TikTok, the US House of Representatives voted on Monday to have the app banned from all Government-issued devices, due to concerns around data collection and potential spying by Chinese authorities. As reported by Politico: “Lawmakers voted 336-71 to pass the proposal, offered by Rep. Ken Buck (R-Colo.), as part of a … Read more
Instagram is rolling out a new personal fundraiser option to help people and businesses raise money for selected causes amid the COVID-19 pandemic. As explained by Instagram: “Starting today, we’re rolling out a new way to raise money for a personal cause, like yourself, your small business, a friend or a cause that’s important to you. We’ll begin … Read more
Snapchat has reported its Q2 2020 performance update, showing increases in both users and revenue, and, in general, positive signs for the ongoing steady growth of the platform. First off, on users, Snapchat added 9 million new daily active users for the quarter and is now up to 238 million DAU. As you can see from … Read more
When you consider the rapid adaptation of technology over time, you would expect that another social media platform would have risen up and taken the mantle in recent years, but Facebook, the looming giant in the space, has remained the most stable and powerful, seeing off all challengers thus far. According to Sprout Social’s ‘2020 critical social … Read more
Facebook is rolling out a new set of updates for its professional Workplace platform, including an update for its Workplace Chat app, and dark mode options for the app. As shared by Facebook’s EMEA communications lead Alexandru Voica, the main addition is the updated Chat app. As explained by Voica: “The new Workplace Chat iOS app will be easier … Read more
With US authorities now actively promoting the use of face masks to help slow the spread of COVID-19, Pinterest has this week launched a new campaign to help encourage face mask use, by showcasing custom face coverings created by the Pin community. With its “Make a Statement Mask” challenge, Pinterest will look to highlight a range of creators who’ve made unique … Read more
Understanding what generates engagement on Facebook is key to maximizing reach and response, but Facebook is not overly forthcoming with its usage insights, which can make it hard to know what’s getting the most traction with Facebook users. Over the last few years, New York Times journalist Kevin Roose has sought to shed some light on this … Read more