TikTok

TikTok Publishes New Safety Center Guides to Help Parents and Carers Keep their Kids Safe in the App

TikTok has announced a range of new updates for its Safety Center, including new help resources to ensure that parents understand how to best protect their kids when they’re using the app, and what tools they have at their disposal for reporting, detection, etc. TikTok says that the aim of the new update is to “make…

Facebook

Facebook Shares New Update on its Efforts to Increase COVID-19 Vaccine Take-Up around the World

Facebook has provided an update on its efforts to increase COVID-19 vaccine take-up around the world, by maximizing awareness of vaccine availability and reducing misinformation and resistance to the global vaccination program. And while there have been some instances of negative side effects from the vaccine, the consensus from health experts remains that maximizing vaccine take-up…

Snapchat

Snapchat Publishes New Insights into Shopping Trends Around the Return to School

As the vaccine roll-out continues, and we look ahead to a post-pandemic environment, students are increasingly excited about getting back to school, and spending time among friends as part of the education process. I mean, no one enjoyed online school. Not students, not parents- definitely not teachers. Missing out on social interaction has had a…

TikTok

TikTok Maintains its Position at the Top of the Monthly App Download Chart, Despite Being Banned in India

While audio social may be the trending function of the moment, and copycat versions of TikTok continue to gain traction on YouTube, Snapchat and Instagram, the original has still held its ground in the download charts, coming in at number one, once again, on Sensor Tower’s monthly app download listing for April 2021. As you can…

Snapchat

Snapchat Publishes New Insights into Evolving Video Viewing Behaviors

As any parent of younger kids will tell you, kids just don’t watch traditional TV anymore. These days, younger viewers are more likely to watch YouTube, while complementing those longer form clips with TikTok videos, Instagram updates and Snapchat snaps. Anecdotally, you probably know this – but what does the actual viewing data say, and what…

Twitter

Twitter Announces a Range of New Video Partnerships at its 2021 NewFronts Event

Twitter has announced a range of new video partnerships at its annual NewFronts event, including exclusive sports content from the MLB, WNBA and NHL, new news broadcasts from NBC, and other, exclusive video agreements that will further expand Twitter’s partner content slate. The big focus this year, at least from a sporting perspective, will be the Tokyo Olympics…

Clubhouse

Clubhouse Announces the Finalists for its ‘Creator First’ Accelerator Program

Amid rising competition on various fronts, Clubhouse has announced the first round of projects that it’s selected as finalists for its Creator First accelerator Program, which will provide the winning proposals with support and funding to help them develop their Clubs and rooms in the app. This first announcement includes a range of projects that will move onto the next…

Facebook

New Research Provides Insight into the Potential Negative Impact of Apple’s Coming IDFA Update

With Apple’s planned IDFA update set to be launched any day now, the digital marketing industry is preparing for the worst, with the up-front prompts that will be displayed in all iOS apps expected to see many users switch off data tracking entirely, limiting audience targeting options. The removal of in-app tracking data will impact things…

Instagram

Instagram Provides a Range of Tips on how to Use the App’s Shortcuts

This could be a handy reminder, or maybe new information for those not aware of the full functionality of Instagram’s UI. Today, Instagram CEO Adam Mosseri has outlined a range of tips on how to use the app’s various navigation shortcuts. The shortcuts outlined in the video clip are as follows: Tap on the Home icon to go…

product reviews

Google has announced an Update to its Ranking Algorithm in Relation to Product Reviews

Google has announced an update to its ranking algorithm in relation to product reviews, in an effort to highlight more in-depth, informative overviews within search results. As explained by Google: “We know that people appreciate product reviews that share in-depth research, rather than thin content that simply summarizes a bunch of products. That’s why we’re sharing an improvement…