Facebook has Added Shops in Groups, New Product Recommendation and Display Options Tied to Group Engagement

Shops

Facebook is adding yet another element to its expanding eCommerce push, this time with the addition of a range of Shops and product discovery options in groups, in order to capitalize on niche targeting and community engagement. The biggest addition is Shops in Groups, which, as it sounds, adds a dedicated Shop option within your … Read more

TikTok has Added Disney Character Voices to its Text-to-Speech Feature

text-to-speech

Today, Disney has announced a new partnership with TikTok which will enable TikTok users to choose from a range of Disney character voices for TikTok and its text-to-speech feature. This is a pretty cool announcement in itself, but in terms of timing, it’s also a brilliant example of corporate trolling, and clapping back at a … Read more

YouTube Expands Test of Opening the App to the Full-Screen Shorts Feed to Compete with TikTok

shorts

I hope you like TikTok’s full-screen, shorts video approach, because you’re about to see a lot more of it with YouTube. Much like Stories before it, short-form video is now the key social media trend of focus, with Instagram, Facebook, Snapchat and Pinterest all adding new options to lean into the format. And now, YouTube’s … Read more

TikTok Shared a New Holiday Campaign Planning Guide for Marketers

holiday campaign

TikTok has published a new guide to help marketers maximize their holiday campaign, which outlines key insights into usage trends, critical dates for planning, ad tips, seasonal templates and more. First off, TikTok includes a range of usage and trend stats which underline the rising influence of the app. The time spent chart is particularly … Read more

Twitter Adds New Option to Allow Non-Twitter Users Tune into Spaces

Twitter

Twitter continues to build out its audio Spaces offering, this time with the addition of a new way to expand your Spaces audience, even among people who don’t have a Twitter profile.   Have friends not on Twitter? That’s weird but now you can share direct links to your Spaces and they can listen in … Read more

How to prepare your baby for a flight and protect his/her ears from hurting

prepare your baby for a flight

Your baby’s first flight can be as momentous as their first steps, first solid food, or first drop off at daycare which is why it is important for you to prepare your baby for a flight. And like all those milestones, parents can feel understandably freaked out beforehand. No one, not even your baby themselves, knows … Read more

How to prepare yourself for dates after a divorce: Things to do on your first date after a divorce

date after a divorce

Before you start thinking of having a date after a divorce, learn about how you can discern if you’re ready to date after a divorce, and once you are, how you can go about meeting new people. How to know if you’re ready to date after a divorce Thinking about dipping your toes in the … Read more