Instagram has announced the next stage of monetization for IGTV, while it’s also adding new digital ‘badges’ for IG Live, which will enable viewers to donate money to their favorite broadcasters. First off, on IGTV – Instagram has been working to provide monetization opportunities for IGTV over the last few months, with the first stage…
As many, including myself, have noted many times over the years, Twitter has a problem with bot profiles. For years, users have complained about the impact of bots and fake accounts on the platform, and while various research reports have pegged Twitter’s fake profile levels at between 5% and 15%, their presence is seemingly even…
LinkedIn has today launched its fourth annual State of Sales report, which looks at key market trends and shifts, based on surveys of over buyers and sellers across the US. And based on the top-line findings, it’s clear that COVID-19 has significantly altered the current sales landscape. LinkedIn Sales Report The pandemic has impacted almost…
Facebook is testing out a new option that would enable group admins to set up specific alerts for posts that are seeing increased engagement within their communities. Facebook Group Engagement As you can see in these screenshots from Facebook group admin Karen Cummings (shared by social media expert Matt Navarra), in addition to ‘Keyword Alerts’,…
Pinterest is rolling out a new product recommendation tool called Shopping Spotlights, which will showcase selections of Pin products as chosen by fashion influencers and publishers. As explained by Pinterest: “Today, we’re excited to introduce an entirely new feature called ‘Shopping Spotlights’ which brings the expert recommendations of influential fashion and home tastemakers, as well as publishers,…
After years of working around the edges, and trying to find ways to make a bigger dip into eCommerce, the COVID-19 pandemic has finally given Facebook the push is needs to take the next major step. Today, Facebook has launched ‘Shops‘ on both Facebook and Instagram. As explained by Facebook: “Facebook Shops make it easy for…
Could Snapchat play a key role in deciding who will become the next US President? It could certainly have an impact, based on the findings of two new reports. The first comes from Democracy Works, which found that of the 450,000 Snapchatters who registered to vote through its TurboVote process in 2018 – via a campaign that was actively promoted by…
Facebook has reportedly committed more than $1 billion to the development of a new sub-sea cable link designed to improve connectivity in Africa, and connect more people to the internet – and subsequently, connect more users to Facebook. The plan’s part of Facebook’s broader mission to connect with the world, with over 3.5 billion people reportedly still unable to access…
Instagram has been rolling this option out over the last few weeks, but today, it’s officially announced that all users can now save the video of their Instagram Live broadcast to IGTV, and keep it available for viewing for as long as they choose. Up till now, Instagram Live broadcasts have only, technically been available…
Facebook has announced that it has acquired GIF platform GIPHY in a deal reported to be worth around $400 million. GIPHY is the most popular GIF database on the web, with its 500 million daily active users viewing more than 11 million hours of GIFs every day through various surfaces. GIPHY has been able to maximize its usage by offering API integration to…