Months after launching its new Facebook Gaming app on Android, Facebook has this week released the iOS version of its revamped mobile gaming platform – though in a slightly different form to what had been originally planned. See if you can spot the difference – here’s the preview for the Facebook Gaming app on the Google…
After announcing at launch that its Messenger Rooms multi-participant video call option would be available to users in other Facebook apps as well, this week, the option has now become available on the desktop version of WhatsApp. Facebook has been working on the WhatsApp integration for Rooms since the function’s April launch, with WABetaInfo sharing these images from…
Snapchat has this week launched a new campaign to highlight the potential of its platform for business promotions, which features a range of high-profile ad executives commenting on their experiences in connecting with audiences through the app. The campaign includes endorsements from Blake Stuchin, the Vice President of Digital Development at the NFL, Sadira Furlow,…
With Facebook looking to make eCommerce a bigger focus in order to assist businesses impacted by COVID-19, The Social Network has this week announced a new, specific eCommerce element within its startup accelerator program, which will provide training and support to “innovative commerce startups” that are looking to improve the online shopping experience. The program will be…
WhatsApp has officially launched a new feature that will enable users to immediately search for additional context on any highly forwarded links via a Google search prompt included within the message stream, another measure to help slow the spread of misinformation via the app. As explained by WhatsApp: “Today, we’re piloting a simple way to double-check [the content of…
Snapchat is working on a new way to share music within Snaps, which could be seen as another nod towards the rising popularity of TikTok, though there are some variances in the application. As you can see in this sequence, the new option will enable users to add music to their snaps – pre or…
Google has announced that it will now include more detail within its ‘Why this ad?’ transparency listings, while it’s also planning to phase out third-party cookies in Chrome as it works to improve its data protection measures. First off, on its ad-specific listings – on every Google ad, users are able to tap on an icon within…
When you’re mapping out your digital marketing strategy, do you go with just one main push, or do you also consider splicing and cutting down your primary campaign content into smaller formats and ads, in order to maximize reach across different display options? On consideration, it would likely be of benefit to display your ads…
Facebook has announced a new slate of free education sessions and awareness programs as part of National Black Business Month, which celebrates the contributions of black-owned businesses around the world. The main focus of the new program is business education and support – as per Facebook: “We’re partnering with the U.S. Black Chambers, Inc. (USBC) to host Black…
Facebook has launched a new update for its Messenger chat plug-in for websites, which enables businesses to prompt direct message conversations with visitors to their site via a pop-up chat window. Facebook has updated the design and format of the plug-in and made it easier to integrate into your website code. But the biggest change is that…