Amid ongoing negotiations about its future, and its likely sell-off to an American-owned organization to avoid a ban in the US, TikTok has this week launched a new information hub, which it says will ‘serve as a source of truth’ is counter to the various rumors around the app. The ‘Last Sunny Corner of the Internet’ is…
Google has announced a new range of audio advertising options in order to help businesses tap into the rising consumption of podcasts, digital radio, and other digital audio forms. As explained by Google: “In 2020, US adults are projected to listen to digital audio more than radio for the first time ever. As the audio landscape continues to shift…
As part of its ongoing effort to support diversity and inclusion, Facebook has today announced a new $25 million funding program to assist black creators. As explained by Facebook: “We want to empower the next generation of Black storytellers to become successful. By participating in this initiative, creators will receive the support they need to help them propel…
YouTube has published a new set of insights into rising topic trends during COVID-19, based on viewer searches and behaviors across the world. And interestingly, as YouTube notes, similar trends were reflected in almost all regions: “The global pandemic is not over. But, it’s shocking onset allowed us to see an astonishing uniformity in content trends around…
Snapchat is rolling out a collection of new tools to encourage Snapchatters to vote in the upcoming US Presidential election, including registration, prompts, and new guides to assist first-time voters in having their say. As reported by Axios, the new push from Snap will include four elements: Voter Registration – Through its new mini-apps, Snapchat’s adding…
If you run a Facebook business page, you may have noted this prompt on your composer window over the past couple of days. Yes, Facebook appears to be looking to boost the usage of hashtags once again, with various users seeing new prompts to highlight hashtag use on the platform. But should you do it?…
While TikTok’s future remains under a cloud in the US, the platform’s pushing ahead with plans to expand its international operations, with Bloomberg reporting that current parent company ByteDance will build a $500 million data center in Ireland to house European user info. As per Bloomberg: “Promising to create hundreds of jobs, improve “the safeguarding and protection of…
As Facebook continues to emphasize group engagement, The Social Network is also looking to create more opportunities for businesses within these highly engaged communities. And while you can already run ads in the Groups feed, Facebook is looking to add another potential revenue pathway specifically for group admins, with new brand partnership posts built into the…
It’s now official. Well, official as it can be. On Thursday evening, The White House issued an Executive Order, signed by US President Donald Trump, which will effectively see TikTok banned in the US if it is not sold to a US-owned business by that time. The Order details the case against TikTok, including claims of…
Twitter has announced that it will now display new labels on the accounts of state-affiliated media entities, providing more transparency around the information shared by what are essentially Government-moderated accounts. As explained by Twitter: “When it comes to conversations with government and state-affiliated media accounts on Twitter, we’re helping to make the experience more transparent. We’ll now use…