With the US Presidential Election only 27 days away, Facebook has provided what looks to be its final update on its election preparedness tools, including new prompts on the ballot counting process and the activation of its Elections Operations Center. Here’s what’s been announced: First off, Facebook has announced a range of new notifications which will be shared in…
Facebook has announced a new ‘Season of Support’ initiative to provide a boost SMBs in the last quarter of the year, which will include free resources, education, and training to help small businesses make the most of the holiday season. The new initiative will also include a specific focus on black-owned businesses, with a new #BuyBlackFriday push in…
With the US Presidential Election now only 26 days away, Facebook’s efforts to remove instances of ‘coordinated inauthentic behavior’, and avoid a similar situation to 2016, are more pressing than ever. This week, Facebook has provided an update on its account removals as a result of its detection processes, which, late last month, saw the removal of…
It’s impossible to know yet whether Instagram’s TikTok clone ‘Reels’ will end up becoming a key element of the app experience. But Instagram’s certainly not leaving anything to chance – today, Instagram has launched yet another set of updates for Reels, in order to further align the tool with TikTok usage trends. The latest Reels updates…
In a move that will come as little surprise to most industry watchers, YouTube is working on a new process that will enable creators to tag products displayed in their video clips, eventually leading to more direct shopping options on the video platform. As reported by Bloomberg: “[YouTube] recently started asking creators to use YouTube software to…
While negotiations over the future of TikTok in the US are still ongoing, and could still result in a national ban, Pakistan has today announced that it’s moving to ban the app – though not for the same reasons as the proposed US action. As reported by TechCrunch, Pakistan’s Telecommunication Authority posted this notice earlier today: “In view of [a] …
Today is Coming Out Day, which celebrates the LGBTQ community, and acceptance of gender and identity. And to mark the event, Facebook has announced a range of new features and presentations which will enable people to learn more, and participate via their Facebook and Instagram presence. First off, Facebook is adding some new guides on Instagram to assist…
With just 25 days to go until the US Presidential election, Twitter has announced a range of new measures designed to stop the spread of misinformation, including significant design changes that have been built into the tweet process, which should prompt users to think twice before amplifying certain messages. The major, functional change is that from October 20th…
With people looking for new ways to connect amid the COVID-19 lockdowns, Facebook recently announced a new ‘Watch Together’ feature for Messenger, which enables Messenger users to host video watch parties, via video call or Messenger Rooms, with up to 50 friends at a time within the app. As you can see in this sequence, with…
Facebook has announced the removal of its 28-day attribution window option for Facebook ads, which will mean that advertisers will no longer be able to track direct actions based on their campaigns over a longer period. Facebook’s attribution models enable advertisers to measure specific responses to their campaigns, based on rules set by the advertiser. “For example,…