TikTok

TikTok Publishes New Safety Center Guides to Help Parents and Carers Keep their Kids Safe in the App

TikTok has announced a range of new updates for its Safety Center, including new help resources to ensure that parents understand how to best protect their kids when they’re using the app, and what tools they have at their disposal for reporting, detection, etc. TikTok says that the aim of the new update is to “make…

Facebook

Facebook Shares New Update on its Efforts to Increase COVID-19 Vaccine Take-Up around the World

Facebook has provided an update on its efforts to increase COVID-19 vaccine take-up around the world, by maximizing awareness of vaccine availability and reducing misinformation and resistance to the global vaccination program. And while there have been some instances of negative side effects from the vaccine, the consensus from health experts remains that maximizing vaccine take-up…

TikTok

TikTok is Testing New Job Listing and Recruitment Tools

This is slightly unexpected. According to a new report from Axios, TikTok is currently testing a new tool that would enable brands to recruit employees on the platform, and promote their internal workplace culture to potential candidates via TikTok clips. As explained by Axios: “The pilot program is designed to help people find jobs on TikTok and connect…

Snapchat

Snapchat Publishes New Insights into Shopping Trends Around the Return to School

As the vaccine roll-out continues, and we look ahead to a post-pandemic environment, students are increasingly excited about getting back to school, and spending time among friends as part of the education process. I mean, no one enjoyed online school. Not students, not parents- definitely not teachers. Missing out on social interaction has had a…

TikTok

TikTok Maintains its Position at the Top of the Monthly App Download Chart, Despite Being Banned in India

While audio social may be the trending function of the moment, and copycat versions of TikTok continue to gain traction on YouTube, Snapchat and Instagram, the original has still held its ground in the download charts, coming in at number one, once again, on Sensor Tower’s monthly app download listing for April 2021. As you can…

Snapchat

Snapchat Publishes New Insights into Evolving Video Viewing Behaviors

As any parent of younger kids will tell you, kids just don’t watch traditional TV anymore. These days, younger viewers are more likely to watch YouTube, while complementing those longer form clips with TikTok videos, Instagram updates and Snapchat snaps. Anecdotally, you probably know this – but what does the actual viewing data say, and what…

Shorts

YouTube Expands Shorts to All US Users, New Shorts Tab to Improve Discovery

After launching an initial beta test of its new ‘Shorts’ option to selected US users back in March, YouTube is now expanding Shorts to all US users, with broader access to the tool coming over the next week. As per YouTube’s Conor Kavanagh: “Over the next week, all creators within the United States will have access to the Shorts…

Twitter

Twitter Announces a Range of New Video Partnerships at its 2021 NewFronts Event

Twitter has announced a range of new video partnerships at its annual NewFronts event, including exclusive sports content from the MLB, WNBA and NHL, new news broadcasts from NBC, and other, exclusive video agreements that will further expand Twitter’s partner content slate. The big focus this year, at least from a sporting perspective, will be the Tokyo Olympics…

image

Twitter Rolls Out Larger New Tweet Image Display Format in Timelines to All Users on Android and iOS

After testing it out over the last couple of months, Twitter is now rolling out its new tweet image display format, which will mean that full-sized previews of attached tweet images are now shown within user timelines, as opposed to the current cropping down to fit your picture into a specific tweet image frame. You can…