TikTok Launches Celebrity-Hosted, Daily Live-Streams to help Lighten the Mood Amid COVID-19 Lockdowns

TikTok

TikTok has this week launched a new entertainment and information initiative to help lighten the mood amid the COVID-19 lockdowns, while also giving users a chance to ask questions of experts and engage with celebrities on the platform. Called #HappyAtHome, the initiative will see well-known musicians, actors, comedians and more shares a series of live-streams on the platform at 5 pm, … Read more

Facebook Releases New Digital Education Resources for Kids and Parents, Tips for Supporting Remote Workers

Facebook

With kids spending more time online as a result of school closures and COVID-19 lockdowns, that increases the risk of them stumbling into darker corners of the web. Add to this the fact that many parents are also now working from home, and unable to supervise what their children are doing, and the problem grows … Read more

Pinterest has Announced the Launch of its Verified Merchant Program for Brands That Deliver High Quality Customer Service

Pinterest

Back in February, as part of its Q419 update, Pinterest noted that it was working on its own profile verification program, in order to provide extra assurance to Pinners in regards to trust businesses which had met the platform’s standards on customer service and process. Now, with demand for eCommerce rising, and Pinterest seeing significant … Read more

Facebook is Testing New Tools to Stem the Flow of Messaging COVID-19 Misinformation on WhatsApp and Messenger

WhatsApp

As the COVID-19 pandemic expands across the globe, various misinformation campaigns – promoting everything from ‘cures’ to rumored government actions – have also gained traction, with messaging apps, in particular, becoming a key tool in circulating such reports. In the past, Facebook has been the key focus for misinformation efforts due to its massive audience reach, but now, … Read more

Facebook Makes a Big Push to Connect More Billion Users in India

Facebook

Back in 2016, Facebook made a big push to connect more users in India via its Free Basics program, but that push was eventually blocked by Indian regulators over conflict of interest concerns and issues with foreign interference in the local market. But India remains key to Facebook’s expansion plans, and since then, the company has been … Read more

Reddit Launches Polls that Enables Redditors to Engage With Content

Reddit

Reddit has launched a new Polls option which enables Redditors to pose questions to their audiences, helping to boost on-platform engagement, and activate the many ‘lurkers’ – people who scroll through the various posts but don’t post, share or comment themselves – within the app. As explained by Reddit: “We’re excited to introduce Polls, a brand new post type … Read more

YouTube Will Switch to Standard Definition by Default in All Regions to Reduce Network Load

YouTube

After lowering the video quality of its streams across Europe last week, in response to concerns that local networks could become overloaded with video traffic, YouTube has this week confirmed that it will do the same in all regions, with YouTube videos to load in standard definition by default for at least the next month. As explained by Bloomberg: … Read more

Twitter Pledges to Lend a Hand of $1 Million to Support Journalists Covering COVID-19

Twitter

Right now, it’s impossible to predict the full impacts of the COVID-19 outbreak and how it will relate to each sector and industry – and what that will mean, specifically, for your own company’s bottom line. But one sector that is likely to be hit hard is journalism, and in particular, local news organizations that … Read more

Pinterest Adds New ‘Today’ Discovery Listing to Showcase Trending Ideas from Across its Network

Pinterest

With more people turning to Pinterest for inspiration and discovery amid the COVID-19 lockdowns, the company is launching a new feature called ‘Today’, which will showcase the latest trending ideas from across its network. People need inspiring ideas today, more than ever. Introducing the Today tab, a source of daily inspiration with curated topics, trending Pins, … Read more

Instagram Launches New Co-Watching Feature via Video Chat to Help Users Connect Amid COVID-19 Lockdowns

Instagram

With everybody locked inside, and missing out on regular social interaction, Instagram is adding a new feature that aims to help users connect via video chat, with the option of also scrolling through your Instagram feed while still connected via video link. As you can see here, Instagram’s new ‘Co-Watching’ feature enables users to search through … Read more