Twitter has Announced its New Election Integrity Measures as We Head into the Final Weeks of the US Presidential Campaign

Twitter

With just 25 days to go until the US Presidential election, Twitter has announced a range of new measures designed to stop the spread of misinformation, including significant design changes that have been built into the tweet process, which should prompt users to think twice before amplifying certain messages. The major, functional change is that from October 20th … Read more

Facebook Announces a New ‘Watch Together’ Feature for Messenger with up to 50 Friends at a time

Watch Together

With people looking for new ways to connect amid the COVID-19 lockdowns, Facebook recently announced a new ‘Watch Together’ feature for Messenger, which enables Messenger users to host video watch parties, via video call or Messenger Rooms, with up to 50 friends at a time within the app. As you can see in this sequence, with … Read more

Facebook is Removing its 28-Day Attribution Window Option for Conversions from Ads

Facebook

Facebook has announced the removal of its 28-day attribution window option for Facebook ads, which will mean that advertisers will no longer be able to track direct actions based on their campaigns over a longer period. Facebook’s attribution models enable advertisers to measure specific responses to their campaigns, based on rules set by the advertiser. “For example, … Read more

LinkedIn Adds New Measures Designed to Protect Users from Inappropriate Contents

LinkedIn

LinkedIn has added some new measures designed to better protect users from inappropriate comments and content, while it’s also updated its Professional Community Policies to better reflect member expectations of professionalism and respect in communications across the platform. First off, on individual content warnings and actions – from this week, LinkedIn members who have had their content removed due … Read more

Pinterest Adds New Ad Slots to Help Businesses Reach People When They are Searching for Products to Buy

Pinterest

With the holiday shopping season about to hit, all the major social platforms will be rolling out new tools and features to help businesses maximize their seasonal promotions, and ideally, re-coup what they can after a massively interrupted year. This week, Pinterest has outlined its latest tools to help businesses tap into the rising number of online … Read more

The Complete Guide to IGTV Dimensions to help Creators Maximize contents

Instagram

Two years on from its launch, Instagram’s long-form video platform, IGTV, is still yet to gain significant traction, but it is becoming a more popular destination and seeing more usage as people look for entertainment alternatives. Last year, Instagram added IGTV previews to the main feed, which saw IGTV usage increase jump by some 300%, while … Read more

How to Run an Effective and successful Giveaway Campaign on Instagram

Instagram giveaway

If you’re looking to increase your brand presence on Instagram, giveaways can be a good way to get your posts in front of more people and showcase both your products and your account. But there’s a right way and a wrong way to go about it – done right, Instagram giveaways can be effective, and … Read more

Google Expands Free Google Shopping Listings to Businesses in Europe, Middle East and Africa

Google Shopping

After making its Google Shopping product listings available for free for US businesses back in April, the search giant is now expanding its free display options to businesses in Europe, the Middle East, and Africa, while it’s also adding new tools to help SMBs get back on track amid the impacts of COVID-19. Up until recently, … Read more

TikTok Adds 3 New Duet Formats to Facilitate New Collaboration Opportunities

Duet

TikTok has announced the launch of three new Duet options which provide new layouts to apply to your Duet clips and add new creative options to the function. Duets enable TikTok users to respond to another users’ clip and interact with the original video, adding a new spin on the original creators’ upload. Duets have become … Read more

Twitter Expands Access to Audio Tweets for iOS, Re-Affirms Plans for Auto-Captions of Voice Messages

audio tweets

Hey, remember back in June when Twitter made a big announcement about a new option to add audio clips into your tweets? There seemed to be a heap of initial hype around the functionality, with celebrities posting audio clips, social media gurus devising new tweet strategies – it was a magical time. For about five … Read more