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This could be a big change. According to reports, TikTok is testing a new option that would enable users to upload videos of up to three minutes in length, an increase on the current 60-second limit. As you can see in this tweet from social media expert Matt Navarra, some users are being given ‘early access’ to … Read more
Twitter is looking to beef up its account security options with the expansion of its support for physical security keys to mobile devices, which will enable anyone to use physical security keys to log in to Twitter via iOS and Android. What’s that, you say? Physical keys? Like your house keys? Kind of. Through Twitter’s WebAuthn API, … Read more
It may not initially seem like an ideal fit, but Facebook is becoming increasingly influential in the car purchase process, and connecting users to relevant deals for their next automotive purchase. Indeed, Facebook reported last year that around half of auto consumers say that recommendations from friends and family are influential when deciding which new brand to … Read more
Instagram has added a new option for Indian users which enables the addition of up to three guests on an Instagram Live stream. Up till now, Instagram has only allowed one guest per stream, but with Live usage rising in the Indian market, Instagram’s looking to provide more capacity to host larger chats, in order to maximize … Read more
TikTok has continued its meteoric rise in 2020, despite various, significant challenges that have impeded its growth. The biggest blow for the platform came in late June, when India banned TikTok, along with 59 other Chinese-originated apps, due to ongoing conflicts with the Chinese Government. At that time, India was TikTok’s biggest market (outside China), … Read more
This could have a significant impact on Facebook marketers operating in Europe – Facebook has this week shared an update on its developer blog which outlines various restrictions on Messenger API usage as a result of its efforts to comply with Europe’s evolving data privacy laws. As explained by Facebook: “As part of our efforts to comply with … Read more
Next week, Snapchat will host its first-ever public AR Festival, called ‘Lens Fest‘, which will showcase the latest in AR developments, and celebrate the Lens Creator community. All Lens Fest sessions will be hosted online (as is the way of 2020) and are free to anybody to attend. As explained by Snap: “Lens Fest will be held … Read more
This week, Snapchat has announced a new partnership with Levi’s, which will enable users to dress up their Bitmoji avatars in classic Levi’s outfits. Could this help position Snapchat to lead the way on the next big eCommerce trend? As explained by Snap: “The Levi’s x Bitmoji collection features timeless Levi’s pieces including the 501 … Read more
While Facebook takes the brunt of criticism around the spread of hate speech and misinformation online, YouTube is also a key source, with many now reliant on the platform for news updates. Indeed, a study conducted earlier this year found that over a quarter of the most viewed YouTube videos on COVID-19 contained misleading information, reaching millions of … Read more
The idea was that by more clearly defining which reply was in response to which tweet, it would make conversation threads easier to follow, and therefore improve engagement. But in practice, Twitter found that wasn’t the case. According to user feedback, the updated reply format “made convos harder to read & join”. This is fair … Read more