Search

Google Announces New Search Updates, Providing Varying Levels of Functionality for Brands

Google has announced a range of new updates for search, which provide varying levels of functionality for brands, and are worth noting within your SEO approach. The main focus, of course, is on helping people find the information they need, so they’re not specifically aligned with brand queries. But some of them will be search considerations –…

Instagram

Instagram Tests New Tools to Limit Cyber Bullying

October is National Bullying Prevention Month, and in-line with the awareness push, Instagram’s adding some new tools to help reduce cyberbullying within its app, and protect, in particular, its younger, more susceptible, audience cohort. First off, Instagram is launching a new test of a feature that will automatically hide comments which are similar to those that…

Twitter

Twitter Set to Test New ‘Suggested Follows’ Listings on Android

Honestly, Twitter’s efforts on content discovery are difficult to understand at times. Back in 2015, then Twitter CFO Anthony Noto told investors in an earnings call that the platform had been struggling to grow because it lacked the mass-market appeal that other platforms enjoyed. “Simply said, the product remains too difficult to use.” That became a…

Instagram

Instagram Updates ‘Threads’ App with Messaging Functionality Integration

So this might be of interest to the few people still using Instagram’s ‘Threads’ app. As shared by both Matt Navarra and Jane Manchun Wong, Instagram has announced a new update for Threads which adds full messaging functionality into the app, which, as TechCrunch notes, essentially makes it like Instagram’s discontinued ‘Direct’ app, but with auto-status updates. At launch, Threads…

Twitter

Twitter Considers Making ‘Quote Tweet’ the Default Retweeting Option

This could be interesting – according to a new finding by reverse engineering expert Jane Manchun Wong, Twitter could be set to remove the current retweet menu options, and open directly to a ‘Quote Tweet’ composer window instead. As you can see in the GIF above, the new sequence would seemingly remove this middle step (below),…

Reels

Instagram Launches New Audio Features for Reels, Including Option to Save Sounds for Your Clips

It’s impossible to know yet whether Instagram’s TikTok clone ‘Reels’ will end up becoming a key element of the app experience. But Instagram’s certainly not leaving anything to chance – today, Instagram has launched yet another set of updates for Reels, in order to further align the tool with TikTok usage trends. The latest Reels updates…

YouTube

YouTube Tests Product Tags in Selected Creator Videos, Leading to more Direct Shopping Options

In a move that will come as little surprise to most industry watchers, YouTube is working on a new process that will enable creators to tag products displayed in their video clips, eventually leading to more direct shopping options on the video platform. As reported by Bloomberg: “[YouTube] recently started asking creators to use YouTube software to…

Facebook

Facebook Adds New Tools and Guides to Mark Coming Out Day 2020

Today is Coming Out Day, which celebrates the LGBTQ community, and acceptance of gender and identity. And to mark the event, Facebook has announced a range of new features and presentations which will enable people to learn more, and participate via their Facebook and Instagram presence. First off, Facebook is adding some new guides on Instagram to assist…

Watch Together

Facebook Announces a New ‘Watch Together’ Feature for Messenger with up to 50 Friends at a time

With people looking for new ways to connect amid the COVID-19 lockdowns, Facebook recently announced a new ‘Watch Together’ feature for Messenger, which enables Messenger users to host video watch parties, via video call or Messenger Rooms, with up to 50 friends at a time within the app. As you can see in this sequence, with…

Duet

TikTok Adds 3 New Duet Formats to Facilitate New Collaboration Opportunities

TikTok has announced the launch of three new Duet options which provide new layouts to apply to your Duet clips and add new creative options to the function. Duets enable TikTok users to respond to another users’ clip and interact with the original video, adding a new spin on the original creators’ upload. Duets have become…